Social Media and The Episcopal Church is available here: http://episcopal.ekklesia360.com/white-paper/
├ó┬Ç┬ťSo much of the information out there about using web and social media marketing is geared towards selling products and services,├ó┬Ç┬Ł commented Jake Dell, Episcopal Church senior manager of Digital Marketing and Advertising. ├ó┬Ç┬ťWe saw the need to write a guide that Episcopal congregations could use and would speak to them, but at the same time we wanted to ├ó┬Ç┬śborrow├ó┬Ç┬Ö as much as we could from the business world. We didn├ó┬Ç┬Öt see a need to re-invent the wheel.├ó┬Ç┬Ł
Included in free Social Media and The Episcopal Church are: six Best Practices; ├ó┬Ç┬ťHow To├ó┬Ç┬Ł tips for each practice; and separate sections on church websites and dealing with negative social media.
├ó┬Ç┬ťEpiscopal congregations already know they need to be online and active in creating local excitement about their mission and ministries,├ó┬Ç┬Ł Dell said. ├ó┬Ç┬ťWhat they may not know is how easy the web has become to use.├ó┬Ç┬Ł
Dell explained that the impetus for the White Paper stemmed from the congregations who were aware they needed information and expressed that they didn├ó┬Ç┬Öt know where to look.
├ó┬Ç┬ťI get so many calls from rectors and parish communications teams who are paralyzed ├ó┬Ç" their webmaster has left or moved away and no one knows how this thing works,├ó┬Ç┬Ł Dell explained. ├ó┬Ç┬ťBut those days are over. I want churches to see there is a way forward and to help get them on the path to growth.├ó┬Ç┬Ł
For more information contact Dell at firstname.lastname@example.org.
The Episcopal Church welcomes all who worship Jesus Christ in 109 dioceses and three regional areas in 16 nations. The Episcopal Church is a member province of the worldwide Anglican Communion.
Social Media and The Episcopal Church: http://episcopal.ekklesia360.com/white-paper/