The Episcopal Church

Welcomes You

Showing Your Colors: Practical Ways to Use The Episcopal Church Pride Logo Kit

May 13, 2025
Jeremy Tackett

The Episcopal Church Pride logo kit gives congregations, ministries, and individual Episcopalians a simple, consistent way to signal welcome and solidarity during Pride season—and all year long. Each file in the kit features the Pride Shield, a visual blending of The Episcopal Church’s historic shield and the Progress Pride flag, symbolizing our commitment to inclusivity and justice. It also includes an optional logotype vertical or horizontal lock‑up that reads “The Episcopal Church,” designed to be used alongside the shield for a unified and professional presentation. Whether you’re creating worship materials, digital content, or community outreach, these assets offer a flexible foundation for visually expressing the Church’s embrace of LGBTQ+ people. Used thoughtfully, these assets can unify our witness while letting local creativity shine.

Follow the fundamentals first

  • Never alter the shield. Resist the urge to recolor, outline, or add drop‑shadows. The integrity of the mark is part of its power.

  • Protect clear space. Leave at least the width and height of the italic Garamond capital “E” around every side of the logo or lock‑up so it can breathe.

  • Choose the right background. White or light‑neutral backgrounds are preferred; dark neutrals work with the knock‑out (white‑text) version. Avoid busy patterns or photos whose colors compete with the flag hues.

Five high‑impact ways to deploy the kit

Use Case

Quick How-to

Pro tip

Sunday bulletin covers

Drop the horizontal lock‑up at the top of your order of service the week you observe Pride.

Pair it with a one‑sentence welcome such as “You are beloved—exactly as you are.”

Social‑media avatars

Replace your parish or diocesan profile image with the shield for the month of June.

Add a pinned post explaining what the symbol means and linking to TEC resources on LGBTQ+ inclusion.

Event promotion

Place the vertical lock‑up on posters for Pride services, parades, or educational forums.

Keep other graphics minimal so the flag colors stand out.

Merch tables

Print the shield on stickers, buttons, or clap fans to hand out at festivals.

Use matte finishes; glossy coating can mute the subtle gradients in bright sun.

Digital worship slides

Fade the shield into a corner watermark during livestreams.

Check contrast on mobile before going live to ensure readability.

Advanced ideas for designers

  • Animated reveal: In video intros, animate the shield sliding in behind the existing Episcopal Church logo to underscore continuity.

  • Wayfinding icons: Use mini versions of the shield on campus signs directing visitors to gender‑neutral restrooms or safe‑space offices.

  • Themed email headers: Swap your normal newsletter masthead for the Pride lock‑up during June, then archive that issue as a template others can emulate next year.

The Pride logo kit is small but mighty—steward it well, and it will loudly proclaim the Gospel truth that every person is created in the image of God, without exception.